Diffuse to Choose by Amazon

Diffuse to Choose (DTC) allows users to virtually place any e-commerce item in any setting, ensuring detailed, semantically coherent blending with realistic lighting and shadows.

Introducing Diffuse to Choose: Amazon is proud to present Diffuse to Choose, an innovative technology that revolutionizes the e-commerce industry.

Diffuse to Choose: A diffusion-based image-conditioned inpainting model that enables users to virtually place any e-commerce item in any setting.

Overview of Amazon Diffuse to Choose:

1. Diffusion-Based Image-Conditioned Inpainting Model:
- Diffuse to Choose employs a cutting-edge inpainting model that fills in missing parts of images, ensuring a seamless integration of e-commerce items into any setting.
- The diffusion-based approach used by Diffuse to Choose ensures that the blending of items with their surroundings is both visually appealing and coherent.

2. Virtual Placement of E-commerce Items:
- With Diffuse to Choose, users can virtually place any e-commerce item in any setting, enabling them to see how products will look in their own environments.
- This virtual placement feature allows customers to make more informed purchasing decisions, increasing their satisfaction and reducing the likelihood of returns.

3. Detailed and Semantically Coherent Blending:
- Diffuse to Choose ensures that the blending of e-commerce items with their surroundings is detailed, capturing the intricacies of lighting, textures, and colors.
- The semantically coherent blending guarantees that the placed items appear natural and seamlessly integrated into the environment.

4. Realistic Lighting and Shadows:
- Diffuse to Choose leverages advanced techniques to simulate realistic lighting and shadows, making the virtual placement of items appear authentic and immersive.
- The realistic lighting and shadows enhance the overall visual experience, providing customers with a more accurate representation of how products will look in real life.

5. Code and Demo Release:
- Developers and users can look forward to the upcoming release of the code and demo for Diffuse to Choose, allowing them to explore and utilize this groundbreaking technology.
- The release of the code and demo will enable businesses to integrate Diffuse to Choose into their e-commerce platforms, delivering a more engaging shopping experience to their customers.

Learn more about Amazon Diffuse to Choose